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Little Me

The brief
The old packaging was bland and did not appeal to mothers or deliver the organic message.

The solution
We designed a floral world using bold, bright colours and an illustration style reminiscent of children’s books. Creating a range with personality that mothers would love & trust.

The result
Sales increased on some lines by 200%, with retailers taking larger quantities and extended distribution into Sainsbury’s and Mothercare nationwide.

We delivered
Logo, brand identity, packaging design, copy.

The Old Piano Factory
5 Charlton Kings Road
London NW5 2SB

+44(0)20 7284 5840
info@r-email.co.uk

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